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200+ Deals and No. 1: Exiting.com Leads Agency M&A Guide

Exiting.com took the top spot in a Tech Bullion guide to M&A advisors for digital agencies. Here's why preparation beats a last-minute sale.

200+ Deals Later: Exiting.com is No. 1

Exiting.com has taken the No. 1 spot in Tech Bullion’s editorial guide to M&A advisors for digital marketing agencies. The roundup looked at five advisory firms and how each one supports founders through a sale.

Exiting.com earned the top ranking because its model spans the full exit journey: exit preparation, valuation, buyer outreach, due diligence, negotiations and closing. That matters for agency owners who rarely have the bandwidth to run a deal while running client work.

What the ranking is based on

The guide points to a profile with serious deal depth. Founder Michael Bereslavsky’s professional record cites 23 years of M&A experience and more than 200 businesses acquired. Exiting.com works with digital marketing agencies, SaaS companies, e-commerce brands, content websites and subscription businesses. Its full advisory services are aimed at businesses generating $1 million to $25 million in EBITDA.

“Agency owners are asked to run their companies while also preparing financials, answering buyer questions, and negotiating terms,” Bereslavsky said.

That line captures why agency exits stall. The founder is usually the most involved operator, and a sale adds another full-time job on top of the existing one.

Why this matters for agency owners

Selling a digital agency is about more than finding a buyer. Owners need to understand valuation, organize financials and demonstrate that client relationships won’t walk out the door after closing. The guide also notes that advisors differ by industry focus, business size and transaction type, so matching criteria matters before you sign.

For digital agencies, EBITDA is not the whole story. Buyers also scrutinize client concentration, owner dependence and recurring revenue. The guide’s advice to confirm an advisor’s criteria exists because a generalist advisor may not know how to price a retainer-heavy agency versus a project-based one.

What to do before you go to market

If an exit is somewhere on your three-year roadmap, start the prep now. The owners who get the best outcomes tend to treat exit readiness as an operational project, not a transaction event.

  • Get an independent valuation before you talk to buyers
  • Clean up financials and document client retention
  • Filter advisors by EBITDA range and sector focus
  • Build a data room early so due diligence doesn’t stall

Exiting.com’s playbook is preparation-led. That is the lesson worth borrowing, whether you hire the firm or build the same discipline in-house.

Source: Carroll County Mirror-Democrat

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