SEO
Google Search Console AI Overview Data Is Flattening Your Rankings
Google confirms Search Console treats AI Overviews as one block. Here's why average position and impressions mislead, and what to track instead.
Author: Crazy4Marketing Desk.
Digital Marketing
59% of DTC Brands Plan Bigger Black Friday TV Spend
A Tatari survey of 41 DTC clients finds 59% plan bigger Black Friday TV budgets and 20% list ChatGPT-style LLM channels as a priority.
SEO
Publisher Google Search Traffic Drops 40.2% YoY
Chartbeat's 2026 Publisher Playbook shows Google Search referrals down 40.2% YoY while owned, direct and dark social traffic grows. Here is what to do.
Digital Marketing
Why a Campaign Passes Through a Dozen Systems Before It Runs
PPC Land's latest game visualizes ad ops complexity: a campaign touches a dozen systems before launch. Here's what marketers should audit.
AI in Marketing
Gemini Adds 14 Third-Party Apps: Adobe, Experian, SeatGeek
Google starts rolling out 14 new Gemini Connected Apps, from Adobe to Experian, with big routing, account and data questions for marketers.
AI in Marketing
ChatGPT Ads Opens Self-Serve in 7 Asian Markets
OpenAI rolls out ChatGPT Ads to Indonesia, Malaysia, the Philippines, Singapore, Thailand, Vietnam and Taiwan with day-one self-serve buying.
Growth Hacking
Inside Kevin Indig’s Newsletter Repurposing Workflow
Kevin Indig treats Growth Memo as a system, not a single send. Here's how he tests ideas, schedules posts, and saves hours with Buffer.
Social Media
Buffer Adds Substack Notes Scheduling and Analytics
Buffer now connects to Substack Notes for scheduling, crossposting and analytics, including subscriber attribution and AI agent support via MCP.
Social Media
Best Times to Post on Instagram in 2026: 9.6M Posts Analyzed
Buffer analyzed 9.6 million Instagram posts. The top slots are Thursday 9 a.m., Wednesday noon and Wednesday 6 p.m.—here's how to use them.
AI in Marketing
AI Visibility Audit: Measure Whether AI Recommends You
AI answers now decide which brands get named. Use Semrush's AI Visibility Toolkit to benchmark mentions, cited pages and content gaps before competitors do.
