Digital Marketing
78% of Brands Make Video Ads, Only 46% Serve Them
Bannerflow data from 300+ brands shows a 32-point gap between producing video and actually serving it. Here's what that means for creative and media teams.
activation gap.
Breaking
Adelaide’s Free Calculator Scores Your Media List QualityMade-for-Advertising Sites Still Drain Programmatic BudgetsAttention Metrics Are Becoming a Bidding Signal78% of Brands Make Video Ads, Only 46% Serve ThemRAG Explained: AI Retrieval Is the New Visibility LayerAdelaide’s Free Calculator Scores Your Media List QualityMade-for-Advertising Sites Still Drain Programmatic BudgetsAttention Metrics Are Becoming a Bidding Signal78% of Brands Make Video Ads, Only 46% Serve ThemRAG Explained: AI Retrieval Is the New Visibility Layer
crazy4marketing.
Sun, 20 Sep 2026
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