Digital Marketing
Adthena Tool Diagnoses Why Search CPCs Spike
Adthena's Decision Intelligence pairs your Google Ads account with competitor auction data to rank fixes for rising CPCs and falling conversions. Here's what marketers should know.
Adthena.
AI in Marketing
ChatGPT advertisers climb 65% as AI Overview queries shrink
Adthena’s September 2026 data pulse finds ChatGPT advertiser count up 65% in eight weeks, while Google AI Overview ads now skew short-tail.
