Digital Marketing
Amazon DSP adds no-code brand penetration maps in 9 markets
Amazon Ads now offers pre-built brand penetration indices in nine countries—no AMC setup, weekly refresh, and ad-group-level activation. Here's why it matters.
AMC.
Viral Campaigns
Bacardí and AMC Revive the Crypt Keeper After 30 Years
Bacardí and AMC bring back the Crypt Keeper after 30 years to host FearFest, with five original vignettes and a fan-first approach.
E-commerce
Amazon’s 5-Year AMC Dataset Is Now Free for Advertisers
Amazon Retail Purchases gives advertisers five years of shopping events inside AMC. Here’s how to turn that into LTV, winback, and acquisition wins.
