Viral Campaigns
Fossil Diwali Film Pairs Varun Dhawan and Kriti Sanon
Inside the festive watch campaign that swaps spectacle for Tambola, mithai and Bollywood star power—and why it is built to be shared.
brand ambassadors.
New Ads
Skechers Turns SEVENTEEN’s Three Moves Into a Slip-ins Launch
Skechers pairs SEVENTEEN's DK, Seungkwan and Dino with three movement styles to launch the new GOwalk Glide-Step 2.0 in Singapore.
Social Media
Owala’s Creator Engine: Product Design Fuels Short-Form
How Owala turns a reusable bottle into repeat creator content—with demos, drops, ambassadors and social listening that drive short-form demand.
Social Media
How Huk Turned Fishing Insiders Into a Creator Engine
Huk built a creator network of fishing insiders, micro-creators and TikTok Shop reviewers. Here’s how it turns product proof into social commerce.
