Digital Marketing
Continuation Protocol: The 45/100 Score Marketers Should Watch
The research term 'continuation protocol' is quietly governing trial recruitment ads and AI sandboxes. What marketers need to know.
Compliance.
Digital Marketing
Washington top court shields Meta Pixel on automated pages
Washington's top court says automated search pages are not wiretaps, narrowing Meta Pixel risk. Live chat and AI remain open.
E-commerce
Reference Price Rules Are Tightening: What Marketers Must Know
Google, Amazon and regulators are changing how strikethrough and was/now prices are validated. Here’s how to keep discounts compliant and effective.
Digital Marketing
TikTok’s $100M COPPA Order Exit Hits a Wall
A federal judge tentatively denies DOJ and TikTok's request to vacate the 2019 Musical.ly COPPA order, putting the $100M balance in doubt.
Digital Marketing
COPPA in 2026: What Every Media Buyer Needs to Know
COPPA now covers cookies, device IDs and biometrics. Here's what the 2025 amendments, Google's TFAT signal and a $400M TikTok deal mean for media buyers.
Digital Marketing
AI Ad Labels: 4 Triggers Dutch Trade Body Says to Check
Dutch ad body VIA Nederland maps four AI disclosure triggers under EU AI Act Article 50 — and why over-labeling your campaigns costs you clicks.
