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Marketers Fear AI Ad Backlash That Viewers Don’t Feel

FreeWheel found 48% of TV ad buyers assume viewers hate AI creative. Only 10% of viewers actually do. Here's what that 38-point gap means for your testing.

Crazy4Marketing Desk · September 5, 2026 · 3 min read

48% of buyers fear an AI ad backlash. Only 10% of viewers feel it.