Growth Hacking
70% of D2C Brands Lean on Meta. It Won’t Get Them to Rs 100 Crore
A December 2025 study shows 70%+ of D2C brands lean on Meta. Yet auction pricing and weak LTV tracking cap the road to Rs 100 crore.
customer lifetime value.
E-commerce
Amazon’s 5-Year AMC Dataset Is Now Free for Advertisers
Amazon Retail Purchases gives advertisers five years of shopping events inside AMC. Here’s how to turn that into LTV, winback, and acquisition wins.
