Digital Marketing
Apple Replaces ATT Prompt in 5 EU Markets
Apple's redesigned ATT consent prompt becomes mandatory in Germany, France, Italy, Poland and Romania. Here's how it changes targeting and measurement.
EU privacy.
Digital Marketing
19 Groups Push EU to Restore Automated Cookie Consent Signals
A coalition of 19 groups wants the EU to re-insert Article 88b, the rule that could replace cookie banners with browser-level consent signals.
