Digital Marketing
Jio Story: The Day Data Stopped Being Rationed
A marketer's look at how 2016's unlimited data offer rewired everyday life, from cyber cafe timers to a connected habit in every pocket.
crazy4marketing.
A marketer's look at how 2016's unlimited data offer rewired everyday life, from cyber cafe timers to a connected habit in every pocket.
The Jio Story's human chapter: the data saver, midnight binger, kirana owner, creator and Dadi's first video call—and what they teach marketers.