AI in Marketing
94% of Buyers Use AI: LinkedIn VP Says POV Beats Formatting
LinkedIn's marketing VP says clean formatting is table stakes in AI search and original perspective earns citations. But how well sourced is the data?
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LinkedIn's marketing VP says clean formatting is table stakes in AI search and original perspective earns citations. But how well sourced is the data?
A new antitrust class action claims LinkedIn forced Sales Navigator users into Advanced Plus and a 10-seat minimum. Here's what marketers should know.
Buffer analysed 4.8 million LinkedIn posts and found peak engagement has shifted to 3-8pm on weekdays. Wednesday 4pm is the strongest slot of the week.
FouAnalytics has launched a weekly LinkedIn Practitioners Spotlight to recognise hands-on marketers, arguing human judgment matters more in the AI era.