AI in Marketing
Andrej Karpathy: Make LLMs Write Like an Aircraft Manual
Andrej Karpathy asks LLMs to write in ASD-STE100, the aircraft manual standard. Marketers can use output format, not just prompts, to speed up review.
LLMs.
SEO
AI Search’s Real Brand Risk: Conflicting Info, Not Content
AI search doesn't hurt brands that publish too little. It punishes brands with too many versions of the truth. Here's how to run a brand claim audit.
