Social Media
Social Intelligence Tools 2026: What Actually Matters
Hootsuite's 2026 roundup of social intelligence tools shows where listening ends and interpretation begins. Here's how growth teams should choose one.
Martech.
AI in Marketing
XPON Sells Its Agency Arm to Bet Everything on AI Martech
XPON Technologies is offloading Alpha Digital and its Google marketing-platform arm to double down on AI martech and customer data. Here's what it signals.
SEO
SerpApi Restores Direct URLs After Google’s goto Redirect
SerpApi says it has restored direct destination URLs after Google's google.com/goto redirect broke the link field. What it means for rank tracking costs.
Digital Marketing
Safari 27 Rewrites Its JS Module Loader: Why Martech Cares
WebKit rebuilt Safari's JavaScript module loader in C++ to fix top-level await bugs. Here's what it means for tags, consent tools and measurement.
