Digital Marketing
Spotify’s sales floor loses €53m to biddable auctions
Spotify's Q3 filing shows ad revenue up 9%, but the growth came from automated buying while direct sales dropped €53m. Here's what it means.
podcast marketing.
Digital Marketing
Fairing Beta Adds Named Sources to Post-Purchase Surveys
Fairing's Advanced Attribution beta adds a follow-up question to post-purchase surveys, turning channel answers into named podcasts, creators and AI prompts.
