Viral Campaigns
STRONG Pilates Takes One-Membership Campaign to 130 Studios
STRONG Pilates' new global campaign takes aim at multi-membership fatigue, pushing one 45-minute hybrid workout across 130 studios and 15 countries.
Positioning.
Digital Marketing
Why Niche Agencies Win: Lessons From a Meta Ads Specialist
Clients Blackbox CEO Alex Khassa says knowing the end consumer beats generalist media buying. Here's what his niche playbook means for agencies and growth teams.
