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Prime Big Deal Days.

2 stories

Amazon Lightning Deal Playbook for Sellers and Media Planners

Lightning Deals can compress demand into hours, but short-lived rank gains and stacked fees mean marketers need a sharper pre-deal checklist.

Crazy4Marketing Desk · September 21, 2026 · 4 min read

Amazon Lightning Deals: fee math, rank lift and pre-deal checklist

Amazon Prime Big Deal Days: The Advertiser Playbook

Amazon's Oct 6-7 Prime Big Deal Days brings three daily drops, Alexa Auto-Buy and 365-day price history. Here's the advertiser angle.

Crazy4Marketing Desk · September 20, 2026 · 3 min read

Amazon Prime Big Deal Days: 3 daily drops and Auto-Buy