AI in Marketing
French publishers escalate EU fight as top CTR drops 58%
Five French publisher groups have filed an EU complaint over Google's AI Overviews. Here's what the zero-click search battle means for your organic visibility.
Publisher Traffic.
AI in Marketing
Google’s 400-Publisher AI Deal Leaves the Terms Wide Open
Google says 400+ publications now feed its News AI features, but payment terms, definitions and click data stay hidden. Here's what to watch.
Social Media
Meta Feed Shift Cut Digitalbox Facebook Reach by 75%
A listed UK publisher swung to a loss after Meta’s April algorithm change crushed non-follower reach. Here’s what marketers should learn.
SEO
Microsoft Data: Copilot Cuts Publisher Clicks by 94%
Unsealed court data shows Microsoft measured Copilot/Bing Chat cutting publisher clicks up to 94%. Here's what that means for organic traffic.
AI in Marketing
Copilot Slashes Publisher CTR by Up to 94%: Bing Data
Microsoft's own Bing data shows Copilot reduced publisher click-through rates by up to 94%. Here's what it means for search and content strategy.
SEO
Google Discover in 2026: What Marketers Need to Know
Google Discover now drives most Google referral traffic to news sites, but algorithm shifts and AI summaries are changing the rules. Here's how to adapt.
SEO
Google Discover’s Dive Deeper Test Puts Publisher Clicks at Risk
Google’s new Discover test adds an AI-generated topic overview before publisher links, and news SEO teams are worried about click-through.
SEO
Google Search Profile Badges Signal a Publisher Traffic Shift
Google's new Search Profile badge guide signals a shift toward follower-based discovery as AI search pressures publisher traffic.
