Viral Campaigns
Cheryl’s 2012 Milk Meme Just Became a 48-Hour Deliveroo Drop
Deliveroo turns Cheryl's 2012 'pyjamas and milk' viral quote into a 48-hour Tesco promo with signed merch. Here's what marketers can steal.
Tesco.
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crazy4marketing.
Tue, 3 Nov 2026
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