Digital Marketing
Zeta Global Buys Digital Audience After 44% Revenue Jump
Zeta Global's third data deal in two years targets European identity and activation. Here's why marketers should care about match rates and market access.
Zeta Global.
AI in Marketing
Zeta Global to bring NVIDIA Nemotron models to AthenaOS beta
Zeta Global says its Athena Inference Model, built on NVIDIA Nemotron open models with Fireworks, will hit AthenaOS beta—with data control as the pitch.
