AI in Marketing
Why LSP, A Coding Protocol From 2016, Runs Your Ad Stack
The Language Server Protocol turned 10 and quietly became the blueprint for MCP - the layer now carrying Google, Meta and X ad automation. Here's why it matters.
AI in Marketing.
AI in Marketing
AI Marketing Explained: Three Layers Every Marketer Must Know
AI marketing splits into three layers: prediction, generation and agents. Here's what the adoption data, protocols and EU rules mean for your campaigns.
AI in Marketing
OpenAI Moves to End 10.8 Million-Article Copyright Case
OpenAI asked a judge to end the consolidated news publisher copyright case, arguing 24 verbatim passages across 10.8 million articles. Why marketers should care.
AI in Marketing
Google’s Lyria 3.5 Brings Free AI Jingles to Gemini
Google put its Lyria 3.5 music model in the Gemini app and API. Free AI jingles are here - and so is a messy EU labelling problem for advertisers.
AI in Marketing
Google Translate Goes Ambient – What Marketers Should Know
Google Translate now runs in the background on Android and plays through the iPhone earpiece. Here's why ambient translation matters for marketers.
AI in Marketing
SynthID: What Google’s AI Watermark Means for Advertisers
Google's SynthID watermark is already baked into ads made with its AI tools. Here's how it works, why the EU AI Act makes it a compliance issue, and what to do.
