Throwback
Burger King Whopper Freakout: Rage That Built Brand Love
In 2007, Burger King hid cameras and told customers the Whopper was discontinued. The resulting fury became an early viral marketing masterclass.
Throwback.
Throwback
CRED’s Indiranagar ka Gunda: When Bill Payments Became a Flex
Jim Sarbh's menacing monologue turned a credit card bill payment app into an exclusive club. Here's why the 2020 CRED ad still works.
Throwback
Google Parisian Love: The Search Ad That Told a Love Story
How Google's 2010 Super Bowl spot 'Parisian Love' turned a search bar into an emotional story engine and changed Super Bowl advertising.
Throwback
Flipkart Kids Are Back: The 2014 Ad That Made India Shop Online
How Flipkart's 'Kids Are Back' used surly children to mirror adult online-shopping excuses and turn e-commerce into a habit in India.
Throwback
Gillette’s We Believe Put a 30-Year Tagline on Trial
The 2019 Gillette campaign turned a razor tagline into a global argument about modern masculinity—and rewrote the rules of brand purpose.
Throwback
Tide’s Super Bowl Ad That Hijacked Every Ad
How Tide’s It’s a Tide Ad campaign hijacked Super Bowl ad clichés, owned the night, and still teaches marketers a repeatable reveal.
Throwback
The Best Job in the World: How a Job Ad Ate the Internet
In 2009, Tourism Queensland turned a job listing into a global earned-media engine. Here's the campaign breakdown and what still works.
Throwback
Nike’s Nothing Beats a Londoner: The Ad That Owned London
A 2018 Nike film turned London slang, football cages and grime cameos into a citywide flex. Here’s why it spread and what still works.
Throwback
Unsung Hero: Thai Life Insurance’s Kindness Masterclass
How a 2014 Thai Life Insurance film traded product talk for small acts of kindness and became one of marketing's most shared emotional ads.
Throwback
Nike Write the Future: Turning One Tackle Into a Universe
How Nike's 2010 World Cup film turned one tackle into branching futures, dominated the pre-tournament conversation, and still shapes sports marketing.
