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Reddit Claims 80% OptiScore Cuts CPA by 19.6%

Reddit added a campaign planner, 0-100% OptiScore and CBO to Ads Manager, claiming 80%+ scores bring 19.6% lower CPA. Here's what to test.

Crazy4Marketing Desk · October 21, 2026 · 3 min read

Reddit: 80% OptiScore links to 19.6% lower CPA