AI in Marketing
Jasper AI SEO Workflow: How to Use It Without Tanking Quality
Jasper AI can draft SEO content, but rankings depend on briefs, human review and separate GEO metrics. Here is a practical four-week workflow.
Content Quality.
SEO
98% Not Indexed After Migration? It May Be Quality
A consultant's theory: Google runs a stricter quality review after site migrations. Here's how to tell if commodity content is blocking indexation.
SEO
Google’s September Spam Update Ends After Nearly 14 Days
Google's September 2026 spam update is done after nearly 14 days. Here's how to read the data, plus new crawl timing ranges and author warnings.
SEO
Google Flags Fake Author Profiles as a Low-Quality Signal
Google now warns that fabricated author profiles make pages untrustworthy and defines four traits reviewers use to judge main content.
SEO
Google’s 4 Spam Updates in 2026 Point to a Bigger Crackdown
Google is flashing the same warning signs that preceded March 2024: rewritten AI rules, fake-author penalties and faster spam updates. Here's what to audit.
SEO
Self-Ranking Listicles Lose 38% of Google AI Citations
Lily Ray’s latest data shows Google AI Overviews now skip vendor-written “best of” pages far more often, as Google rewrites its quality rules.
SEO
Google’s Next Ranking Update: 6 Precedents Point to Change
Google's next core update may follow a spam cleanup and reward pages built around user satisfaction, interactive content and authentic authorship.
AI in Marketing
Ahrefs: 7% of AI-Using Marketers Publish Unedited AI Content
Ahrefs' 2026 survey finds 93% of marketers use AI, 89% review it manually, but 7% publish mostly unedited AI. Here's how to respond.
SEO
What E-E-A-T Really Means for SEO and AI Search
Google's E-E-A-T framework shapes rankings and AI citations. Here's what it is, why trust dominates, and how to make it operational.
