Digital Marketing
Google and Meta’s New Terms Risk Fines Up to 10% of Sales
EU ceilings reach 10% of worldwide sales as Google and Meta rewrite data rules. No case is open yet, but product shifts could hit ad signals first.
data privacy.
Digital Marketing
Google Ads Data Manager drops hashing on November 16
From November 16, Google Ads Data Manager will accept encrypted first-party data by default and normalize it inside a TEE, changing match accuracy and governance.
Digital Marketing
From Oct 30, Meta Can Crawl Advertiser Sites for AI
Meta's updated Commercial Terms take effect Oct 30 and let it crawl advertiser websites for AI. Here's the marketer's checklist before it hits.
AI in Marketing
Meta’s Oct 30 Terms Let It Crawl Business Websites for AI
Meta's updated commercial terms take effect Oct 30 and let it crawl business websites and use the content to train AI. Here's what marketers should know.
Digital Marketing
Meta Pixel + CAPI Cuts Cost Per Result 17.8%
The Meta Pixel is now one half of a measurement pair. Here's how the 2026 AI upgrades, one-click Conversions API and privacy rules change your setup.
Digital Marketing
First-Party Data Lifts Conversions 27% When Consent Is Done Right
Owned customer records now decide how well ads target and measure. Here's how first-party data works, why consent is the weak link, and what to fix.
Digital Marketing
Google Fined €403m Over Location Tracking in GDPR Case
Ireland’s DPC fined Google €403m over Android location tracking first flagged in 2018. Here’s what the decision means for advertisers.
Digital Marketing
EU Draft Removes GDPR AI Opt-Out and Reworks Cookie Rules
Leaked EU Council text strips the GDPR AI clause's unconditional opt-out and moves cookie consent rules back to ePrivacy, changing ad measurement.
E-commerce
Amazon Blocks Meta’s Muse AI From Shopping on Its Store
Amazon is blocking Meta's Muse AI agent from its store, warning that unauthorized agents violate customer terms and create data security risks.
Digital Marketing
LG TV Sent Street-Level Location to Ad Arm 20 Times a Minute
Gamers Nexus fired back with new packet captures: LG TV sent street-level location to its ad arm 20 times per minute over HDMI. For CTV marketers.
