SEO
Google Search Profiles Open Up at 10,000 Followers
Google now lets U.S. publishers and creators claim Search profiles with 10,000 social followers, adds multi-brand logins and cleaner article displays.
Digital PR.
Digital Marketing
Earned Media in the AI Era: Why Niche Beats Big Reach
Earned media is coverage nobody paid for. Here's how the PESO model works, why niche publishers now beat mass reach, and how AI answers changed the game.
Digital Marketing
Ghost Bylines: Crypto PR’s Earned Media Problem Widens
Press Gazette says it cannot verify four more crypto writers published by Forbes and Entrepreneur. Here is what the ghost byline problem means for PR and brand safety.
