Viral Campaigns
South Indian Bank’s Diwali Film Gets 2 Crore Views in 48 Hours
South Indian Bank's five-language Diwali film leans on kindness and community, crossing two crore views within 48 hours.
Festive Advertising.
Viral Campaigns
GIVA casts Diwali firecrackers into silver jewellery
GIVA’s Diwali film turns rockets, chakris and sutli bombs into 925 silver jewellery, with Shweta Tripathi selling the wordplay.
Viral Campaigns
Fossil Diwali Film Pairs Varun Dhawan and Kriti Sanon
Inside the festive watch campaign that swaps spectacle for Tambola, mithai and Bollywood star power—and why it is built to be shared.
