Digital Marketing
PLZ-8: Germany’s 500-Household Targeting Grid, Explained
PLZ-8 splits German postcodes into roughly 82,000 cells of about 500 households. Why it matters for cookie-free targeting and the limits to watch.
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PLZ-8 splits German postcodes into roughly 82,000 cells of about 500 households. Why it matters for cookie-free targeting and the limits to watch.