Digital Marketing
Joyn Pause Ads Open to Trade Desk Programmatic Deals
Seven.One makes Joyn's pause ad bookable through The Trade Desk Programmatic Guaranteed deals, opening 20 million monthly impressions to buyers.
Germany.
Digital Marketing
Azerion Brings 82,000-Cell Cookie-Free Targeting to Germany
Azerion and microm link 82,000 PLZ-8 cells to Hawk DSP, letting German advertisers buy cookie-free across DOOH, CTV, audio and mobile.
Digital Marketing
PLZ-8: Germany’s 500-Household Targeting Grid, Explained
PLZ-8 splits German postcodes into roughly 82,000 cells of about 500 households. Why it matters for cookie-free targeting and the limits to watch.
