Throwback
Think Different: How Apple’s 1997 ad made weird a strategy
In 1997, Apple was months from collapse. Instead of a product demo, it launched Think Different—and rebuilt the brand around an idea.
Marketing history.
Breaking
AI Agent Traffic Jumps 1,700% as Google Fights SERP ScrapingGoogle's Aug 17 change ends 4,000% Shopping ROASTikTok Opens 400,000-App Ad Network to US AdvertisersVodafone's iPhone 18 ad sells 43-hour battery via wild storyTaboola: 81% of advertisers keep retargeting their audiencesAI Agent Traffic Jumps 1,700% as Google Fights SERP ScrapingGoogle's Aug 17 change ends 4,000% Shopping ROASTikTok Opens 400,000-App Ad Network to US AdvertisersVodafone's iPhone 18 ad sells 43-hour battery via wild storyTaboola: 81% of advertisers keep retargeting their audiences
crazy4marketing.
Tue, 6 Oct 2026
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