Digital Marketing
Google Analytics Adds Hostname Include Filters
GA4 now supports hostname Include filters, turning an exclude-only control into an allowlist. But missed hostnames mean permanently lost data.
Author: Crazy4Marketing Desk.
Social Media
X’s For You Weights Put Copy-Link Shares at 20, Likes at 0.5
X revealed the numeric weights behind its For You feed. Copy-link shares carry 20, likes just 0.5, and reports -234. Here's what to change.
Digital Marketing
Dentsu India Opens Performance Studio in Bengaluru
Dentsu India's new Bengaluru unit combines AI creative production, performance media and measurement under one data-led loop to scale campaign assets.
Digital Marketing
Dentsu India Opens Creative-Led Performance Studio
Dentsu India's new Bengaluru studio merges creative, AI production and media to deliver 1,000+ assets monthly under Performance Marketing 3.0.
SEO
Google Indexing API Job Site Approvals Are Going Silent
Job site operators report months-long silence on Google Indexing API approvals even though Google still recommends the tool. Here's what SEOs should do.
SEO
International SEO for Publishers: Go Local or Go Home
The Guardian's one-domain SEO play rarely works for publishers. Here's why hreflang fails for news and how ccTLDs plus localization win.
Social Media
Instagram Follower Growth in 2026: The New Playbook
Profile optimization, Reels and Instagram SEO are driving non-follower reach in 2026. Here's how to turn viewers into loyal followers.
AI in Marketing
BCN and PubMatic Launch Prompt-to-PMP Deal Agent
German sales house BCN and PubMatic link AI agents so advertisers describe an audience and get a ready-to-buy private marketplace deal in minutes.
SEO
Google Lighthouse Adds AI Agent Discovery Audit
Lighthouse 13.5 adds an experimental audit for AI agent resource discovery. Here’s what it checks and why a Not Applicable result is not always a problem.
AI in Marketing
Map the Sources Behind AI Answers in Your Industry
A practical audit shows which pages, communities and reviews shape AI answers for your buyers, so you can fix gaps instead of chasing rankings.
