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Red Bull Stratos: The Jump That Turned a Drink Into Media

In 2012 Red Bull streamed a man jumping from the stratosphere. Here's how it built the film, why it spread, and what marketers can steal.

Crazy4Marketing Desk · September 29, 2026 · 3 min read

Digital Marketing

YouTube Live Reactors Can Keep Ad Revenue From Others’ Videos

YouTube's Watch With expansion lets streamers monetise reactions to long-form videos. Dates, defaults and sponsor rights remain unclear.

Crazy4Marketing Desk · September 28, 2026 · 3 min read

YouTube Live Reactors Keep Ad Revenue From Others' Videos