Throwback
Dumb Ways to Die: Metro Trains’ Viral Safety Anthem
In 2012, Metro Trains made rail safety absurdly catchy with Dumb Ways to Die—a viral song, darkly cute characters, and a game that stuck.
Marketing Case Study.
Breaking
AI Agent Traffic Jumps 1,700% as Google Fights SERP ScrapingGoogle's Aug 17 change ends 4,000% Shopping ROASTikTok Opens 400,000-App Ad Network to US AdvertisersVodafone's iPhone 18 ad sells 43-hour battery via wild storyTaboola: 81% of advertisers keep retargeting their audiencesAI Agent Traffic Jumps 1,700% as Google Fights SERP ScrapingGoogle's Aug 17 change ends 4,000% Shopping ROASTikTok Opens 400,000-App Ad Network to US AdvertisersVodafone's iPhone 18 ad sells 43-hour battery via wild storyTaboola: 81% of advertisers keep retargeting their audiences
crazy4marketing.
Tue, 6 Oct 2026
Subscribe