SEO
B2B Answer Engine Optimization: How to Get Shortlisted in AI
92% of B2B AI users say AI shapes their vendor shortlist. Here's how answer engine optimization gets your brand into those AI answers.
Semrush.
AI in Marketing
AI Visibility Audit: Measure Whether AI Recommends You
AI answers now decide which brands get named. Use Semrush's AI Visibility Toolkit to benchmark mentions, cited pages and content gaps before competitors do.
Digital Marketing
AI Citations Are the New Backlinks: How to Win Them at Scale
Semrush shares a Claude Code workflow to find AI-cited pages, fix brand gaps, and turn ghost citations into measurable visibility wins.
AI in Marketing
16 Semrush MCP Prompts for AI-Powered SEO Workflows
Semrush’s MCP server puts live SEO data inside ChatGPT and Claude. Here’s how 16 prompts help growth teams tackle keyword, competitor, and content work.
SEO
What Is Agentic SEO? A Repeatable AI Workflow
Agentic SEO hands a defined workflow to an AI that pulls live data. Here is the four-layer setup and eight workflows Semrush tested on a live site.
SEO
International SEO: Fix the Keyword Seed Before You Launch
Translated category terms can return zero keywords and hide real demand. Learn to build a market-entry map before you open your SEO tool.
AI in Marketing
Semrush: Only 0.48% of Manufacturing Traffic Comes From AI
Semrush finds AI channels drive just 0.48% of industrial sessions despite AI Overviews on 57% of tracked queries. The real story is the visibility gap.
AI in Marketing
Build Your First AI SEO Agent: A 9-Step Playbook
Semrush published a step-by-step guide to building an AI SEO agent. Here is the workflow, the guardrails and where agents actually pay off.
SEO
Semrush Data: AI Mentions and Citations Are Not the Same
New Semrush data on manufacturing search shows AI Overviews now hit 57% of tracked volume, but AI referrals are under 0.5% of traffic. Here's the playbook.
