SEO
Google: Core Update Recovery Takes 3–6 Months
Google's Gary Illyes shared timing ranges for crawling, indexing and recovery: 20 hours for new URLs, 30 days for known ones, and 3-6 months for core updates.
SEO.
SEO
Google says new pages take about 20 hours to be found
Google's internal timing data shows a new URL is typically discovered in about 20 hours—but slow cases stretch to weeks, months, or never. Here's what to fix.
SEO
Google’s AI Fact-Check Rule, Gemini UTM Tags & CTR Shift
Google now asks sites to manually fact-check AI content and metadata. Gemini links carry UTM tags, and Q2 CTR data comes with a caveat. Here's what to change.
SEO
Google Scaled Content Abuse: What Marketers Need to Know
Google's scaled content abuse policy now hits AI, human and templated pages built to rank. Here's how enforcement works and what to prune.
SEO
62% of Top Sites With Sitemaps Fail at Least One Check
A lintlab crawl of Chrome UX Report top 1,000 origins found most sitemaps carry flawed URLs or dates, and only 66 serve llms.txt.
SEO
What Google’s 182-Page Search Quality Rater Manual Actually Controls
Google's 182-page Search Quality Rater Guidelines score results, feed ranking experiments and now set the bar for AI content. Here's how to read them.
SEO
Google Updates AI Content Guide: Factcheck Everything
Google's revised generative AI guide says human review is critical for all AI text and metadata before publishing, from titles to schema.
SEO
Google to Site Owners: Fake Author Profiles Are Deception
Google now calls fabricated creator profiles, AI headshots and false credentials deception. Here's what to audit before your content gets flagged.
Digital Marketing
AI Recommendations Drive Visits Analytics Can’t See
Similarweb: ChatGPT-recommended brands were 2.5x more likely to get a visit in 7 days, but most traffic looked like search. Here's how to measure it.
SEO
SEO Planning for AI Overviews: A 6-Step Roadmap
A six-step framework to build an SEO content roadmap that wins citations, not just rankings, in AI Overviews and LLM search.
