SEO
SEO at Scale: 40,000 Pages, Two Marketers, One Playbook
Semrush's SEO at scale guide shows how a two-person team can manage 40,000 URLs by fixing templates, not pages. Here's the playbook.
Technical SEO.
SEO
Google: robots.txt Controls Crawling, Not AI Training
Google Search Central says robots.txt only governs crawl access, not AI training on collected content. What to audit now.
SEO
Google lists 7 ways to keep content out of Search
Google's updated Search Central page now maps seven removal controls, including the site-wide AI Overviews and AI Mode opt-out. Here is what changed for SEO teams.
SEO
Google: Raw and Encoded Bracket URLs Are Different URLs
Google's John Mueller says raw square brackets and %5B/%5D are separate URLs. Pick one format across links, canonicals and sitemaps.
![Raw [] and are different URLs](https://crazy4marketing.com/wp-content/uploads/2026/10/google-raw-encoded-bracket-urls-landscape-600x600.jpg)
SEO
DeepSeek Search Gives Spam PDFs Authority 4, Real Sites 1
A $0.08 audit of DeepSeek's Search API found spam PDFs on .gov/.edu hosts scored authority 4, the author's own site scored 1. Here's what to check.
SEO
98% Not Indexed After Migration? It May Be Quality
A consultant's theory: Google runs a stricter quality review after site migrations. Here's how to tell if commodity content is blocking indexation.
SEO
Google Indexing API: 200 Daily Requests, No Approval Form
Google removed the Indexing API approval form and instructions on Oct. 16. The default 200 daily publish quota remains. Here's what to check now.
SEO
What a Sitemap Does for Your SEO (and How to Use One)
A sitemap tells search engines which pages matter and how to find them. Here's how to build one, submit it, and spot the gaps.
SEO
Soft Nav CrUX Metrics Lift SPA LCP from 26% to 87%
Google's CrUX now offers experimental LCP, INP and CLS scores that count soft navigations in SPAs. Here's what changes and how to check.
SEO
Site migrations can drag past 4 months: Google’s fix
A finished domain migration can flip back 4 months later. John Mueller explains the www/non-www gap and the signals that keep the old domain canonical.
