SEO
43-Point SEO Checklist Expands to AI Search
Semrush's 43-point SEO checklist now spans AI Overviews, ChatGPT, and Bing Copilot. Here's what to audit first.
AI Overviews.
AI in Marketing
Google AI Pilot: Some Sites Get Under 0.1% of Ad Revenue
Google is paying about 100 publishers for AI contributions, but small sites report less than 0.1% of ad revenue and little clarity on payouts.
Digital Marketing
How Click-Through Rate Rules Ad Auctions and AI Search
CTR prices ad auctions and now measures AI search losses. We explain benchmarks, counting changes and what to watch before trusting the metric.
AI in Marketing
Google’s AI Publisher Payouts Leave Some Sites Under $1,000
Google's AI contribution pilot pays about 100 publishers, but several small sites are earning under $1,000—while ads start mimicking free listings.
SEO
Google AI cites Lily Ray’s own site as proof of SEO title
Google's AI answer affirmed Lily Ray's SEOktoberfest win the same day, citing only her consultancy—and exposing how AI trust works.
SEO
How Enterprise SEO Teams Can Measure AI Overviews and LLMs
A new STAT webinar breaks down how enterprise SEO teams can track AI Overviews, AI Mode and LLM visibility when rankings no longer tell the full story.
SEO
Google Desktop CTR Drops While Mobile Rises in Q2 2026
Advanced Web Ranking's Q2 2026 data shows desktop clicks at top organic positions fell while mobile rose. Here's what the reversal means for marketers.
SEO
Google’s Generative AI Report Lacks Clicks: Here’s a Fix
Google's Search Console AI report shows visibility, not click loss. Here's how to turn those impressions into commercial exposure and resilience.
SEO
Google-Extended: What It Blocks and What It Leaves Open
Google's robots.txt token can block Gemini training without hurting rankings. But AI Overviews and AI Mode sit outside it. Here's what to do.
SEO
Google’s SpamBrain Runs the SEO Penalty You Never See
Google's September 2026 spam update is live across every language. Here's how SpamBrain scores pages, links and AI answers—and what to audit now.
