AI in Marketing
ChatGPT GPT-6 Answers 44% Sooner with Intelligent UI
OpenAI rolls GPT-6 into ChatGPT with an Intelligent UI that turns answers into buttons, forms and tools. Here's what it changes for search and content teams.
ChatGPT.
SEO
Only 3.1% of retrieved pages get cited in AI answers
Only 3.1% of pages pulled into ChatGPT conversations are cited. Here is what GEO means for search marketers, which tactics hold up, and what to ignore.
Digital Marketing
AI Recommendations Drive Visits Analytics Can’t See
Similarweb: ChatGPT-recommended brands were 2.5x more likely to get a visit in 7 days, but most traffic looked like search. Here's how to measure it.
AI in Marketing
AI Rewired Your Buyer. Most Marketing Teams Haven’t Noticed
Pew finds half of US adults now use AI chatbots. Buyers arrive mid-decision, the shortlist is written without you, and click metrics miss the influence.
AI in Marketing
The 5 AI Search Metrics That Actually Move Pipeline
Why rankings and organic traffic can mask a collapsing AI search pipeline—and the five metrics that expose real buyer demand.
AI in Marketing
AEO vs SEO: Rank on Google, Get Cited by AI
Search now runs on two fronts: Google's results pages and AI answers. Here is where AEO and SEO overlap, where they split, and what to change.
AI in Marketing
Diploria AI: See How Brands Appear in ChatGPT and Gemini
Sydney-built Diploria AI tracks brand visibility across 12 AI engines, from ChatGPT to Google AI Mode, and turns answers into an action plan.
SEO
OpenAI Engineer Says Users Won’t Click Links in Chat
A publishers' court filing quotes an OpenAI engineer saying users won't click links in AI chat answers, and Microsoft data shows CTR fell 87-93% in Bing Chat.
SEO
SEO Best Practices for Google and AI Search
SEO now has to satisfy Google and AI agents. Here are the layers that earn rankings, citations and brand mentions in an AI-first search world.
AI in Marketing
1 in 4 AI Product Citations Goes to a Paid Page
GetCited scanned 106,758 English AI citations and found 25.4% led to a monetized page, with 86% of answers carrying at least one.
