SEO
Publisher Search Share Falls to 12%: Chartbeat
Chartbeat's Q3 2026 data shows search drove just 12% of North American publisher page views, down from 21%. Here's what to do about it.
Content Marketing.
Digital Marketing
Content marketing hits $107B in 2026—here’s your stack
Hootsuite's 2026 roundup of content calendar tools shows scheduling is table stakes. Here's how to choose a system that earns its budget.
Social Media
Jio Story: One Connection, Many Pop Culture Moments
How one Jio connection became India's shared screen for cricket nights, web-series finales and wedding-season reels, and what that changes.
Social Media
Jio Story: Pop Culture Shows Up on One Connection
How one connection hosts a cricket night, a web-series finale and wedding-season reels, and what marketers can learn from shared-screen behaviour.
SEO
16-20% of Google Searches Are New: Mine Them
AnswerThePublic and Ubersuggest turn live search questions into SEO content. Here's how to mine the 16-20% of Google searches that are brand new.
Social Media
Jio Story: Fourteen People, One Phone and the Finale
A cricket night, a finale, wedding reels: India's pop culture still squeezes around one connection, and marketers should notice.
AI in Marketing
175K views prove an AI film needs a pipeline, not a slot machine
Zentera and Odd Global's 'Merino Deep Dive' shows what happens when AI production runs like a disciplined pipeline, not a creative gamble.
Social Media
Jio Story: One Connection, Fourteen People and a Shared Pop Culture
How one shared connection turned cricket nights, web-series finales and wedding reels into a living-room ritual for Indian viewers and marketers.
AI in Marketing
Anthropic Bans Fake Source Networks After 8,913-Article Scheme
Anthropic's Nov 12 policy bans using Claude to seed fake sources that sway search and AI answers. Here's what to audit before the deadline.
SEO
Google’s Helpful Content Update Puts Main Content First
Google's updated helpful content guidance adds a section on deceptive authorship and puts main content first. Here's what to audit before the next core update.
