SEO
AI search is eating publishers: 26% traffic drop hits court
Publisher group says AI cut unique visitors 26%. The filing pairs Microsoft's 'doom loop' with traffic declines that matter for SEO teams.
Content Marketing.
SEO
Reddit Says Google AI Mode Could Cut 130M Daily Users
Reddit warns daily active uniques could fall by a low double-digit percentage in Q4 as Google AI Overviews and AI Mode stop sending search referrals.
SEO
Discord’s 63,000+ Public Servers Hit Google: Act by Nov. 16
Discord is turning 63,000+ public servers into searchable web pages, with AI summaries live Nov. 16 and member messages in Google from mid-December. Here's what to review.
SEO
Reddit Loses 1M+ Weekly Search Referrals to Google AI Mode
Reddit lost more than 1M weekly search referrals in October as Google AI Overviews expand. Here's what the login-only test means for SEO teams.
Social Media
Instagram Reels in 2026: Why the First 2 Seconds Win
Reels now beat static posts for reach. Here are the algorithm signals, formats, and six best practices that make them a growth engine.
Digital Marketing
Jio Story: Five Humans, One Data Habit
From the midnight binger to Dadi's first video call, five everyday users reveal what happens when data stops being the bill and becomes the day.
Social Media
Instagram Algorithm 2026: Reels Get 36% More Reach Than Carousels
Instagram's 2026 ranking signals: watch time, likes and sends. Reels earn 36% more reach than carousels—here's how to use each surface.
Viral Campaigns
Godrej 2nd Gen Kumars: a home brand’s first micro-drama
Godrej Enterprises Group debuts its first Instagram micro-drama, 2nd Gen Kumars, weaving locks, furniture and appliances into a family story.
SEO
Comparison Posts, Roundups and Listicles Still Have SEO Value
Comparison posts, roundups and listicles aren't dead. Search Engine Journal says use them for users, not algorithms, to earn traffic.
Digital Marketing
Your Next AI Clicks Start in Customer Calls
Call transcripts hold the questions and objections your content and AI prompts are missing. Here's how to turn them into qualified leads and better content.
