E-commerce
How to Get Products Found in Google and ChatGPT AI Shopping
A Search Engine Journal webinar with seoClarity shares four moves to make product pages retrievable, relevant, consistent and measurable in AI shopping.
Generative Engine Optimization.
SEO
AEO: How to Win When 60% of Searches Never Click
Around 60% of searches end without a click. Here's how answer engine optimization gets your brand cited by ChatGPT, Perplexity, and Gemini.
AI in Marketing
Tony Uphoff’s 1-in-43 AI Recommendation Wake-Up Call
A five-time CEO's AI search audit got him recommended in just 1 of 43 category prompts. Here's the metric brands must track before 2027.
SEO
Google faces €250K fines after AI fuses two doctors
German courts are holding Google liable for AI answers that fuse true facts about different people. The lesson for brands: become hard to confuse.
SEO
AI-Cited Pages Answer First: 20% vs 5% in Blind Test
Analysis of 193,507 AI answers found cited pages opened with a direct answer far more often than passed-over pages. Here's what to test.
AI in Marketing
AI Visibility Tools in 2026: A 9-Point Scorecard
A practical scorecard for choosing AI visibility tools: real interface data, position-weighted metrics, local tracking, and revenue links.
AI in Marketing
AI Search Flunked 60%+ of Source Tests. Audit Your GEO Report
AI visibility reports need more than a good number. This GEO audit shows how to inspect sources, recalculate rates, and stop counting customers twice.
AI in Marketing
8 of 10 AI Tools Cited a Made-Up Concept Within a Week
A Fudan study found 8 of 10 AI search tools cited a planted fake concept within a week. Here's what marketers should do.
SEO
Google’s 4 Spam Updates in 2026 Point to a Bigger Crackdown
Google is flashing the same warning signs that preceded March 2024: rewritten AI rules, fake-author penalties and faster spam updates. Here's what to audit.
AI in Marketing
49 Pages Cited in AI Answers, Only One Mentions the Brand
Semrush's Sources report reveals which pages AI platforms cite for your target prompts—and where your brand is missing from answers.
