SEO
AI search is eating publishers: 26% traffic drop hits court
Publisher group says AI cut unique visitors 26%. The filing pairs Microsoft's 'doom loop' with traffic declines that matter for SEO teams.
Publishers.
SEO
Publishers Lose Up to 90% Traffic as Google Profits Twice
Check My Ads claims AI Overviews and MFA sites squeeze publishers, with some newsrooms reporting up to 90% traffic drops.
Digital Marketing
European Publishers Ask EU to Halt Meta’s Crawling Terms
European publishers are asking Brussels to freeze Meta's revised crawling terms before Nov 20 — and advertisers should treat the date seriously.
AI in Marketing
Meta’s AI training clause is still in the Oct 30 terms
PPC Land checked Meta's official preview on Oct 18: the 'train' sentence is still in the Oct 30 Commercial Terms, with no ads-only limit.
SEO
Google Search Profiles Open in India and Canada Today
Google opens claimable Search profiles to creators and publishers in India and Canada, with Brazil next. Here's what it means for Discover visibility.
SEO
Judge Dismisses Google Antitrust Claims, Acknowledges Harm
Judge dismisses Chegg and Penske Media antitrust claims against Google, while acknowledging publisher harm and the high bar of federal antitrust law.
SEO
Judge Dismisses Penske’s Google AI Overviews Antitrust Suit
The ruling against Penske Media shows why search referral traffic is an expectation, not a contractual right—and what that means for AI Overviews.
SEO
OpenAI Engineer Says Users Won’t Click Links in Chat
A publishers' court filing quotes an OpenAI engineer saying users won't click links in AI chat answers, and Microsoft data shows CTR fell 87-93% in Bing Chat.
SEO
International SEO for Publishers: Go Local or Go Home
The Guardian's one-domain SEO play rarely works for publishers. Here's why hreflang fails for news and how ccTLDs plus localization win.
SEO
Google Search Profiles Open Up at 10,000 Followers
Google now lets U.S. publishers and creators claim Search profiles with 10,000 social followers, adds multi-brand logins and cleaner article displays.
