Digital Marketing
Why Jio’s 2016 Data Memory Still Does the Marketing
The first video call home and 2016 data moment became shared nostalgia. Here's why that memory still carries brand recall for marketers.
Author: Crazy4Marketing Desk.
AI in Marketing
AI licensing fees may never pay creators
A new University of Amsterdam paper argues EU AI licensing revenue often goes to copyright holders, not the original creators. Here's why marketers should care.
Growth Hacking
Jio Story: The 170-Day Lesson in Selling Possibility
How Jio's 2016 Welcome Offer turned data from a budget line into a creative brief, and what the 170-day sprint taught growth teams.
Digital Marketing
Visit Cork sweeps 3 Cork digital awards, named 2026 legend
How Visit Cork turned strong digital storytelling into three wins at the Cork Digital Marketing Awards: legend, website and Instagram.
Digital Marketing
From Oct 30, Meta Can Crawl Advertiser Sites for AI
Meta's updated Commercial Terms take effect Oct 30 and let it crawl advertiser websites for AI. Here's the marketer's checklist before it hits.
Digital Marketing
Jio Story: When the Cyber Cafe Moved Into the Pocket
How the shift from rationed data to the always-on pocket rewired consumer habits, creative briefs, and attention for digital marketers.
Digital Marketing
Your Martech Stack Assumes You Already Know the Basics
PPC Land's Luis Rijo flags a blind spot: every tool in your stack presumes you already arrived with the fundamentals. Here's what that means for teams.
Social Media
One Story, Local Voices: Calls, Hostels and Festival Feeds
From village-to-city video calls to hostel hotspots and festival reels, local voices turned one connection into a shared story. Here's what marketers saw.
Digital Marketing
Engineer Sues Cassie Millz Over 3.3M-View Gym Reel
A California engineer says a creator reused his gym clip in a 'before transition' Reel with 3.3M views. Here's what the lawsuit means for marketers.
AI in Marketing
DeepSeek prices AI web search at $0.75 per 1,000 calls
DeepSeek opens Search and Fetch APIs at $0.75 per 1,000 calls; Cloudflare grades bots on post-approval conduct. Here's why marketers should care.
