Social Media
India’s Data Decade, in Four Everyday Types
Data Saver, Midnight Binger, Hotspot Hero, Reel Royalty: four everyday modes shaped India's online habits since 2016, and they still show up in campaigns.
Author: Crazy4Marketing Desk.
Digital Marketing
More than 480 million publisher pages blocked by Google in 2025
A MonetizeMore webinar warns that invalid traffic can erase unpaid Google ad revenue overnight. Here's what publishers should watch.
Digital Marketing
Google’s Prediction Ad Ban Hits Fifth State: Connecticut
Google's prediction market ad ban hits Connecticut immediately, making it the fifth excluded state. Here's what marketers must update.
Social Media
Jio Story: One Phone, One Match, One Finale, One Reel
Cricket night, a web-series finale and wedding season reels all run on one shared connection. Here is what the one-phone huddle teaches marketers.
Digital Marketing
Google Ads Opens Colombia Lottery Ads as List Reaches 8
Google Ads will let CNJSA-authorized lottery operators in Colombia advertise online from October 21. Certification timing and compliance are tight.
AI in Marketing
Jio Story: Mummy’s Dal Prompt and the Everyday AI Test
A kitchen-counter request for dal shows how 5G, cloud and AI Everywhere for Everyone are becoming daily habits, and what that changes for marketers.
Digital Marketing
Social ad spend to hit $394.6bn in 2026: WARC
WARC sees 2026 social ad spend jumping 21.3% to $394.6 billion, as social, search and retail media capture 92% of new money.
Digital Marketing
DV360 Replaces Brand Safety Categories With 3 Tiers
Google's October 1 DV360 update removes sensitive category and digital content label exclusions. Programmatic now runs on 3 tiers and 10 themes.
E-commerce
Kirana to Cloud: The Khata Becomes a Customer Feed
India's corner shops are moving from the khata book to cloud tools. What changes for the shop, its customers and the marketers who want to reach them?
Digital Marketing
Suppression Audiences: The 540-Day Rule That Quietly Refills Ads
A suppression audience stops ads reaching buyers, opt-outs and staff. Here's why the 540-day Google limit quietly refills your prospecting.
