AI in Marketing
Jio Story: One Dal Question, Three Layers of the Future
5G, cloud and AI Everywhere for Everyone sound abstract until Mummy asks for a dal recipe. Here is the everyday version for marketers.
AI in Marketing.
AI in Marketing
Fewer Than 10% Scale AI? Build a Content System
McKinsey research shows fewer than 10% of orgs scale AI in marketing. The edge is content systems that connect insight, creation and measurement.
AI in Marketing
Meta’s Oct 30 Terms Let It Crawl Business Websites for AI
Meta's updated commercial terms take effect Oct 30 and let it crawl business websites and use the content to train AI. Here's what marketers should know.
AI in Marketing
ChatGPT Can Now Fill Forms in Your Chrome Tabs
OpenAI's ChatGPT extension for Chrome can now read tabs and, in Work mode, click, type and fill forms. Here's what marketers need to watch.
AI in Marketing
Jio Story: AI Everywhere Begins with a Dal Recipe
A loose dal request at the kitchen counter is the clearest view of 5G, cloud and AI Everywhere. Here's the marketing lesson in one everyday habit.
AI in Marketing
Smart Bidding’s 18% Query Lift Comes With New Limits
Smart Bidding can now find 18% more query categories, but an August 2026 change pushes budget-capped campaigns toward their targets. Here's what to fix.
AI in Marketing
Meta Claims 18.9% Conversion Lift From GEM Ads Model
Meta says its GEM ads model lifted conversions 18.9% and CTR 12% across apps. Here's what that means for media buyers, and what's missing.
AI in Marketing
Language Changes Which Brands AI Recommends: 60-Point Swing
A 1,650-response test shows AI models recommend different brands by language. Here's what marketers should test in their own categories.
AI in Marketing
Jio Story: The Dal Recipe That Explains 5G, Cloud and AI
India's data question shifted from cost to capability. Inside the Jio ecosystem, 5G, cloud and AI become everyday habits—starting with a dal recipe.
AI in Marketing
Bannerflow’s AI Attention Scoring Has Zero Validation
Bannerflow's Creative Intelligence suite adds pre-flight attention scoring, AI image tools and element-level insights—but publishes zero validation data for the model.
