Amazon ad growth halves to 11%; DoorDash buys Instacart
Amazon's ad growth fell to 10.9% in Q3 2026 as Prime Day timing hit. Plus, DoorDash's $17bn Instacart deal reshapes retail media.
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Amazon's ad growth fell to 10.9% in Q3 2026 as Prime Day timing hit. Plus, DoorDash's $17bn Instacart deal reshapes retail media.
PPC Land's latest game revives the old attribution fight between search and social. Here's how to stop last-click credit from distorting your budget.
Snooze Australia and Match & Wood used Nexxen's ACR data to cut linear TV duplication and reach 767,000+ incremental streaming households.
Google's ads product team just busted a big PPC myth: changing targets or budgets does not reset Smart Bidding. Here are six tactics for BFCM.
T-Mobile's Q3 ad spend rose 5.5% to $956M, but Vistar and Blis still don't disclose revenue. Here's why that matters for media buyers.
Instacart’s retail media line grew 23% to $331M, outpacing orders and GTV as a DoorDash acquisition looms. Here’s what changes for ad buyers.
PPC Land frames search vs social attribution as an old rivalry. Here's why last-click keeps the fight alive and what to do instead.
Alphabet's 13% share slide after Q3 raises hard questions for advertisers funding Google's AI Search expansion. Here's what to watch.
Amazon's ad business is growing fast, but its agencies are lost on what replaced the DSP. Here's the new Amazon Ads Agent map and what to do.
Amazon's Q3 ad revenue grew 11% after Prime Day moved to June. The real run rate is closer to 18% when you smooth the calendar shift.