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AI Mode Queries Run 3x Longer: A 2027 Ad Playbook

Google says AI Mode queries are three times longer and more conversational. Here's what that means for paid search, landing pages, and 2027 planning.

Crazy4Marketing Desk · October 30, 2026 · 3 min read

Jio Platforms' IPO closed with more than 13.8 million applications and 22.2 times subscription, a global record for investor participation.

Crazy4Marketing Desk · October 30, 2026 · 3 min read

Reddit's Q3 ad revenue hit $847M, up 54%, but search referral declines could push daily active uniques down double digits in Q4.

Crazy4Marketing Desk · October 30, 2026 · 3 min read

Google's paid clicks rose 8% in Q3, lagging the 11% nine-month pace, while CPC rose 4%. Here's what Alphabet's 10-Q means for ad buyers.

Crazy4Marketing Desk · October 29, 2026 · 2 min read

Inside Lyka's journey from 100% performance marketing to roughly tripled brand awareness - and what the viral Poo Horrors campaign reveals.

Crazy4Marketing Desk · October 29, 2026 · 3 min read

Google's ad engine grew 10.5% while Search queries surged inside AI Mode. Here's the ad expansion Google is betting on next.

Crazy4Marketing Desk · October 29, 2026 · 2 min read

AdRoll's Q3 data shows display prospecting CPMs fell 45% YoY, while one agency saw Meta CPMs rise 35%. Plan before the Q4 peak.

Crazy4Marketing Desk · October 29, 2026 · 3 min read

Jio Platforms' debut was fully subscribed within 95 minutes, the fastest for a large-scale Indian IPO, and drew over 13 million applications.

Crazy4Marketing Desk · October 29, 2026 · 2 min read

Why 'my first video call home' works as collective nostalgia, and what growth teams can learn from Jio's shared memory playbook.

Crazy4Marketing Desk · October 28, 2026 · 2 min read

In 2016, Jio's Welcome Offer flipped India's data conversation from cost to behaviour. Here's the marketing reset that shaped a decade of briefs.

Crazy4Marketing Desk · October 28, 2026 · 3 min read