Digital Marketing
ChatGPT Ads CTR Tops 1% in Four Markets, Not the US
Graphite's new State of ChatGPT Ads report puts click-through rates between 0.6% and 1.91% in nine markets. Here's what early data means for media buyers.
Author: Crazy4Marketing Desk.
AI in Marketing
CallRail Adds ChatGPT Ads Attribution for SMBs
CallRail's ChatGPT ads integration lets SMBs and agencies attribute calls, texts and forms to AI ad campaigns and feed conversion data back to OpenAI.
SEO
Google’s September 2026 Spam Update: What SEOs Should Do
Google's September 2026 spam update may take up to two weeks. Here's how to track ranking shifts, benchmark competitors, and avoid false attribution.
Viral Campaigns
Pankaj Tripathi fronts Sony Sports’ India Ki Sabse Badi Party
Sony Sports leans on Pankaj Tripathi's everyman charm to turn India's Brazil, Panama and Uruguay friendlies into a national football celebration.
Digital Marketing
Google DV360 unifies vertical video buying after Hellmann’s test
Google's Vertical Video Unification puts cross-publisher vertical video buying in DV360, citing a Hellmann's test with 24% more reach and 25% lower cost per user.
SEO
Google: AI Search Rewrites the Rules for Local Listings
Google says conversational AI queries now demand complete, consistent local data. Here are five fixes for multi-location brands.
Throwback
Honda Cog: The 2003 Ad That Made Engineering Go Viral
In 2003, Honda built a two-minute ad from real Accord parts, no CGI and 606 takes. Here's why it still works as product storytelling.
Digital Marketing
Google to Bill DV360 and CM360 on Begin-to-Render in Feb 2027
From February 2027 Google will bill DV360 and CM360 display ads on begin-to-render impressions. Billed volume should dip slightly, shifting CPM and CTR baselines.
AI in Marketing
Diploria AI: See How Brands Appear in ChatGPT and Gemini
Sydney-built Diploria AI tracks brand visibility across 12 AI engines, from ChatGPT to Google AI Mode, and turns answers into an action plan.
Digital Marketing
Automated Media Buying Still Runs on Manual Vocabulary
PPC Land's new word game turns media-buying vocabulary into a puzzle. Here's why shared terms still matter in automated campaigns.
