Digital Marketing
Matt Mullenweg Ousted As Automattic CEO: What It Means
Automattic's board removed Matt Mullenweg as CEO and installed CFO Mark Davies. Here's what the shake-up means for WordPress-based marketing stacks.
SEO.
SEO
Google Maps Out Regional Search Features For EEA, Türkiye, SA
Google Search Central launched a hub listing seven regional search features across the EEA, Türkiye and South Africa, plus who qualifies and how to opt in.
SEO
Hit by Google’s August 2026 Spam Update? Slow Down First
Google's August 2026 spam update and a wave of manual actions have gutted rankings for long-standing sites. Here's how to recover without making it worse.
AI in Marketing
AI Visibility Scores Are Not Enough: What To Track Instead
Brands are buying AI visibility tools fast, but mentions, citations and scores hide more than they reveal. Here's what to actually measure and act on.
AI in Marketing
9 AI Search Engines Tested: What Marketers Should Know
Semrush hands-tested nine AI search engines. Here's what the results mean for your visibility strategy, citation sources and buyer research paths.
SEO
Entity Gaps: The SEO Audit Your Content Strategy Is Missing
Your schema says one thing, Google's NLP understands another. Here's how an entity gap audit exposes the difference and turns it into content opportunities.
SEO
Google Redesigns EEA Search Results Under DMA Rules
Google has rebuilt Search results across the EEA for DMA compliance, adding aggregator and supplier units for hotel, flight, transport and product queries.
SEO
Free GEO Glossary Signals the AI Search Vocabulary Gap
A California agency published a free 28-term glossary for the AI search era. The bigger story: your clients still can't define GEO, llms.txt or AI Overviews.
SEO
Domain Move Wiped 98% Of A UK Publisher’s News Visibility
A UK publisher's switch from .co.uk to .com coincided with a 98% collapse in trending news visibility, per NewzDash. Here's what migrating teams should learn.
SEO
Semrush Data: AI Mentions and Citations Are Not the Same
New Semrush data on manufacturing search shows AI Overviews now hit 57% of tracked volume, but AI referrals are under 0.5% of traffic. Here's the playbook.
