AI in Marketing
Diploria AI: See How Brands Appear in ChatGPT and Gemini
Sydney-built Diploria AI tracks brand visibility across 12 AI engines, from ChatGPT to Google AI Mode, and turns answers into an action plan.
AI search.
SEO
llms.txt: What Marketers Need to Know Before Testing It
llms.txt promises a curated path for AI crawlers, but no major AI platform confirms using it. Here's what Semrush found and how to test it.
SEO
OpenAI Engineer Says Users Won’t Click Links in Chat
A publishers' court filing quotes an OpenAI engineer saying users won't click links in AI chat answers, and Microsoft data shows CTR fell 87-93% in Bing Chat.
SEO
SEO Best Practices for Google and AI Search
SEO now has to satisfy Google and AI agents. Here are the layers that earn rankings, citations and brand mentions in an AI-first search world.
SEO
Google-Extended: What It Blocks and What It Leaves Open
Google's robots.txt token can block Gemini training without hurting rankings. But AI Overviews and AI Mode sit outside it. Here's what to do.
AI in Marketing
YouTube’s AI Search Turns Creator Reviews Into a Buying Channel
YouTube's Ask YouTube now compares products, reads comments and shows timestamps, then hands viewers a product card to a merchant site.
AI in Marketing
1 in 4 AI Product Citations Goes to a Paid Page
GetCited scanned 106,758 English AI citations and found 25.4% led to a monetized page, with 86% of answers carrying at least one.
SEO
Noarchive’s New Role in AI Visibility
Google retired the noarchive meta tag, but Bing repurposed it for Copilot and AI training. Here’s what search marketers need to audit now.
SEO
Original Data Can Win AI Citations—If You Structure It Right
A new analysis of AI citations suggests proprietary data gets referenced more—if brands place key findings early and make them easy to extract.
SEO
B2B Answer Engine Optimization: How to Get Shortlisted in AI
92% of B2B AI users say AI shapes their vendor shortlist. Here's how answer engine optimization gets your brand into those AI answers.
